Dealer Marketing

Blog & Press Releases

KPA Acquires Automotive Compliance Consultants

August 16, 2017 No Comments Press Release

Lafayette, CO — August 15, 2017 — KPA Services, LLC, a leading provider of environmental health and safety (EHS), HR management, and finance & insurance (F&I) technology-enabled services and software as

Client Command Smashes Sales Goals and Quadruples Staff

August 15, 2017

VehiclesTEST Selects Flick Fusion’s SMARTFLICKS Platform for Independent Test-Drive Videos for Auto Dealers

August 14, 2017

Chrome Data Announces Colorized 360°

August 10, 2017

Clarivoy Launches New Company Website

August 9, 2017

RouteOne and Integrated Lending Technologies Streamline eContracting for Finance Sources

August 8, 2017

Social Media and SEO Give the Best Return for Automotive Marketers

August 16, 2017 No Comments Michal Leszczynski

Digital ad spend is growing. Marketers need to know how to optimize it. Our company recently conducted a study to help marketers improve the effectiveness of their email marketing, discover benchmarks for specific industries, and help compare and identify where to improve. In the report, we assessed the current state

What's New

How Service Department Tracking Software Can Improve Your Online Ratings

August 15, 2017 No Comments Garrett Ming

Reading Yelp reviews can be an uncomfortable experience for many fixed-op managers. In contrast to when they try a new restaurant, few people look forward to going to the dealership for car repairs. The slightest negative experience will be magnified many times over—and is more likely to be described online.

Business Development

How Multi-Brand Owner Groups Can Drive Profits Through Incentive Management

August 14, 2017 No Comments George Kriza

Large dealer owner groups move high volumes of vehicles for multiple marques. They look for synergy and cost savings everywhere, as well as opportunities to drive profit. There may be a new way for them to attract more manufacturer-sponsored incentive dollars for their salespeople, and create a profit center while