Dealer Marketing

Business Development

After NADA 2015, What’s Your Business Plan?

January 28, 2015 Terry Lancaster

There was a lot to get distracted by at the NADA Convention in San Francisco this year, as there always is. Cable cars and sea lions. Golden Gates and inescapable

ELEAD1ONE Presented with Automotive Website Award

January 27, 2015

Own the Tire – Own the Customer, Part 2: Selling the Tire

January 27, 2015

At NADA, AutoAlert Co-Chairman and NFL Hall of Famer Steve Young to Sign Footballs, Share Playbook for Driving Sales through Data Mining

January 21, 2015

ELEAD1ONE Introduces a New Service Management Platform for Car Dealerships

January 21, 2015

Study Up on Adverse Action

January 21, 2015

Marketing

When It Comes to Advertising, Bashful Car Dealers Have Skinny Children

January 20, 2015 Terry Lancaster

I was driving through Alabama this past summer on the way to the Redneck Riviera for our annual family beach vacation. As I drove down I-65 listening to the radio, every city I passed through had one thing in common—TrueCar radio commercials. Huntsville, Birmingham, Montgomery, Enterprise. In every city, on

Press Releases

A1 Software Group Announces Its New Sales Solution, Selly Automotive

January 19, 2015 Press Release

A1 Software Group announces its new sales solution, Selly Automotive, a mobile focused, lightweight platform for automotive sales professionals and dealerships. Selly offers the sales person a freemium app with powerful tools they need and the ability to buy leads on demand. For the dealership we provide an intuitive sales

Business Development

‘Tis the Season for Changing Vendors…But Should You?

January 19, 2015 Glenn Pasch

Every year, as the calendar flips to holiday season, there is another ritual that happens in every personal and business life. Resolutions. Changes. New goals. Now I am always a proponent of review and change when needed, but too often I am asked about change, especially a change in a