Newsflash

Weathering The Storm With Automated Negotiation Tools

Imagine a seamlessly executed auto sale that eliminates walk away points, caters to each customer’s specific loan requirements, and accelerates the closing process. Then imagine at the same time matching even the most challenging loan requests at t... Readmore

Newsflash

Do You Know What Makes Your Customers Buy?

There is a reason why working a database is called ‘data-mining.’ Worked properly, you’ll find golden sales opportunities right inside your own database. The average dealership, for example, has more than 15,000 unique prospects in their databa... Readmore

Newsflash

Advanced SEO

Optimizing a Website to rank well on the search engines for target keywords is not rocket science. With the proper content, the right tags, and a strategic inbound linking campaign, just about any Website can be placed on the front page for the keywo... Readmore

Newsflash

Fueling Fixed Ops Profits

Presented by Mobile Productivity, Inc.Each month, Les Silver, chairman and CEO of Mobile Productivity, Inc. (MPi) will impartially answer dealer questions relating to helping increase service department sales and profits. This is an opportunity to ha... Readmore

Newsflash

Are You Using The Performance Improvement Pyramid?

In the quest for performance improvement, we often seek guidance from “common wisdom.” This wisdom is sometimes expressed in oft repeated quotations. Here are two particularly common examples: “The definition of insanity is to do the same thing... Readmore

Newsflash

A Social Media Story

Several issues ago, we covered the topic of why your dealership needs to have a Facebook page. For this issue, publisher Brett Stevenson was kind enough to invite us back for a follow-up. While Facebook is the number one social networking site in the... Readmore

Opportunity Grows In The Dealer Managed Portfolio Market

Franchised and independent auto dealers are taking a page from the buy here, pay here dealerships and holding their own paper. A recent informal surve... Read More

The Value Of Consistency

Most people in our industry hate to practice their presentations before their peers. Yet, practice builds skills, as long as the person practices good... Read More

Streaming Video Is Not Video Search Engine Optimization

There seems to be some confusion out there for dealers who believe that just because they have video content on their Website or because they upload t... Read More

Bridging the Sales & Service Gap with RFID

It’s no secret that today’s economically challenged times have put the spotlight on the one area still generating cash for dealerships&mda... Read More

A Social Media Story

Several issues ago, we covered the topic of why your dealership needs to have a Facebook page. For this issue, publisher Brett Stevenson was kind enou... Read More

Do You Know What Makes Your Customers Buy?

There is a reason why working a database is called ‘data-mining.’ Worked properly, you’ll find golden sales opportunities right inside your own ... Read More

Special Finance Is Special

The decline in the automotive industry over the past few months has brought difficulties that challenge everyone in the auto industry. For some, it is... Read More

Weathering The Storm With Automated Negotiation Tools

Imagine a seamlessly executed auto sale that eliminates walk away points, caters to each customer’s specific loan requirements, and accelerates the ... Read More

Advanced SEO

Optimizing a Website to rank well on the search engines for target keywords is not rocket science. With the proper content, the right tags, and a stra... Read More