There you are, standing at the helm of your sailboat in the midst of the worst storm of your life. You hold tight to the wheel as the boat flies off the top of a 30-foot wave. The noise sounds like a wounded animal as it howls through the rigging.
Say “auto chat” and a handful of vendors come to mind, including Contact At Once!, who pioneered chat in online advertising and still remains the only solution that lets dealers use the same chat tools in online ads, on OEM sites, in social media, on dealer websites, and more.
Social media is the most rapidly changing aspect of communications to begin with. Throw in an IPO (Facebook) and a major overhaul (LinkedIn) and modifications are barreling ahead so fast, even the techies seem unable to keep up.
I am interviewing Richard Bustillo, GM of Rick Case Honda of Davie, part of the Rick Case Automotive Group. Richard has seen his Honda store go to number one in the nation for new car sales for June 2012, is ranked number one in nation for gross profit, is currently
At no other time in history have auto dealers had more options, channels, and media to promote their business to the public. And while these choices are great they can also be confusing, frustrating, and at times expensive. Technology has brought us the internet, mobile smart phones, portable tablet PCs
I was watching some of Warehouse 13’s online shorts last night and I realized that slowly, but surely, online video has grown to at least half of my viewing time and I’m not alone. According to a Comscore study from February of this year: in 2011, the number of streaming
Dealer Marketing Magazine has announced that nominations and voting are now open for the 2013 Technology Leadership Awards to be presented at NADA 2013 in Orlando, Florida February 8 to 11, 2013. The Technology Leadership Awards will be given to those vendors that have developed the most innovative products, tools,
KETTERING, Ohio – Nov. 16, 2012 – Naked Lime Marketing has announced that its Digital Reputation Management Service has been approved by General Motors (GM) for the 2013 Standards for Excellence (SFE) program. Naked Lime’s base reputation management package for GM dealers includes everything they need to monitor what their
OneCommand Announces New Solution for Auto Dealers to Reach Untapped Potential New Buyers Mason, OH – November 15, 2012 – OneCommand (www.onecommand.com), the leading marketing automation platform for auto dealers, announces the launch of its new solution that allows dealers to reach potential new car buyers.