Sure, your social marketing looks cool—the images are sharp and the copy is engaging, and the overall message falls right in line with your dealership. You love it, but is it working? Is it generating results? Have you sold more vehicles? If you’re not tracking the stats related to your
Social helps you sell cars. That’s not all you need to know though. You can create leads, book service appointments, grow your customer and email base, and showroom traffic by an effective social presence. But what are the key elements to using social media to your dealership’s advantage? It’s simple.