Las Vegas will again play host to the 2004 National Automobile Dealers Association Convention January 31 -- February 3, 2004. Over 30,000 franchised new car and truck dealers, dealership staff, allied industry professionals, and journalists are expected to converge on the Las Vegas Convention Center, including keynote speakers Dieter Zetsche, Chrysler Group chairman and CEO, Gen. Tommy Franks, retired commander-in-chief, U.S. Central Command, Deborah Norville, news anchor of Inside Edition, and D. Michael Abrashoff, author of It's Your Ship: Management Techniques From the Best Damn Ship in the Navy.

Over 500 exhibits, covering a convention record 327,000 net square feet, will showcase innovative products and services covering every aspect of running a successful dealership. Innovative vendors will tempt dealers with everything from building and designing dealerships to permission-based email marketing, vehicle history reports, and sales training tools. To help ensure sales success--from finance and sales to parts and service--dealers should plan ahead and prepare a list of key vendors they believe will help provide the tools and solutions to increase sales and profitability in every department. To help focus your efforts and to ensure your time in the exhibit hall is both informative and productive- we believe the following vendors are some you won't want to miss and belong to many of the industry's most innovative and successful vendors. Have and enjoyable show, and we look forward to seeing you there.

AIMData #5634/5349

AIMData's 1SourceCRM is a complete web-based dealership CRM solution encompassing sales, lead management, service, parts, and body shop into a single website. With a single log on, dealers can monitor sales department's activities, check service volume, manage multiple stores, and share information with a common goal-to make the dealership more money. AIMData's dealers are currently averaging 912% return on investment in sales and 1101% in service. 1SourceCRM is one of the most effective CRM programs in the industry and the only CRM program to encompass all departments in the dealership. If you need help with implementing an integrated CRM program in your dealership, drop by either of their booths and check out a demonstration of their CRM solution, consulting services, and new feature announcements.

AutoListsUSA #6076

If you are looking to generate some floor traffic this year, AutoListsUSA can help. A division of InfoUSA, AutoListsUSA is one of the nation's leading providers of sales leads including mail, phone, fax, and email lists. InfoUSA is a 30 year-old publicly traded company (IUSA), offering databases that include14 million businesses and 250 million consumers. AutolistsUSA also help auto dealers prospect new clients and better serve their existing ones by utilizing their online count system. Dealers can search potential customers by age, income, vehicle ownership (sports, luxury or family car), new car prospects, new movers, and new homeowners. Mention their ad on page 34 for a 30% discount off every order for the month of February.

@utoRevenue #5976

@utoRevenue&trade- is one of the industry leaders in generating additional revenue for dealers using permission-based email marketing messages. @utoRevenue&trade-'s goal is to decrease direct mail and telephone follow-up costs by creating and managing customer communications through email. Some of the most effective sales, parts and service campaigns include thank you, happy anniversary, oil change reminders, and recall notice emails. Their monthly campaigns have generated upwards of $175,000 in additional revenue for dealerships in only 30 days. Track customer CSI using fully automated sales and service CSI surveys via email with no human intervention required. @utoRevenue&trade- will also be giving away $75,000 during NADA, so make a point to visit their booth!

Automotive Animations #5631

Automotive Animations, Inc. specializes in the creation of humorous, high-impact, animated television marketing campaigns based around computer-animated characters. Their syndicated advertising campaigns are designed to brand your dealership as the place to go when it is time to buy a vehicle. Automotive Animations offers pre-produced or custom campaigns that match your dealership's message whether it's soft sell, hard sell, or image building. Make a decision to stand out from your competition and visit their booth for more information.

Autosave #5617

Autosave wholesales to automobile dealerships a 5 year / 100,000 mile insured product warranty for any year or mileage new or used vehicle. The Autosave warranty also covers parts and labor with a benefit of towing and rental car coverage. Approved claims are paid the same day. Product fulfillment, complete and comprehensive administration of claims, is provided by Dell Financial, an ISO 9001:2000 administrator authorized by Virginia Surety to administrate this program. This program is offered throughout the United States and Canada. If you are looking to maximize F&-I income, check them out!

BZ Productions #3932

Does your dealership website need an overhaul or maybe a completely new look and feel? If you are looking to snare your share of the in market shopper, before your competition does, you might consider BZ Productions, a digital marketing &- training company. BZ offers a great new system that helps manufacturers and dealers sell and service more vehicles profitably. Some of BZ's clients include United Auto Group, Group 1, Herb Chambers, Red McCombs, Sheehy, Paul Miller, Larry Miller, Courtesy Chevrolet, Tasca and others. BZ dealers are selling 75-700 incremental units a month from this revolutionary new system. To get a free 180 second tour of this new system visit: www.BZResults.com or stop by their booth for more information.

Consumer Care Corporation #5370

Consumer Care's Dealer Reward Club is a proven program with a 10-year history of significantly lifting CSI and SSI for car dealers. This nationally recognized program repeatedly pulls customers back into dealerships with a variety of sponsored cross-marketing incentives. Partnering with companies such as Pennzoil-Quaker State, Consumer Care provides customers with new car care safety kits that include flashlight, batteries, can of Fix-a-Flat, rain poncho, safety flares and a call police sign. This winning program retains customers with automotive related gifts that keep the dealer's good name in front of consumers for 3 to 5 years, along with a survey component that boasts a documented 40% response rate! This program is proving very popular with customers, particularly safety-conscious women. Stop by their booth for a chance to win $1 million!

DealerTrack, Inc. #3500

With over 22,000 dealers and 60 financing sources connected, DealerTrack is the automotive industry's leading independent online platform, automating and accelerating the entire financing process. DealerTrack's easy-to-use, Web-based solution connects automobile dealers with financing sources 24 hours a day, seven days a week, and offers credit application processing, credit report access, electronic contracting, desking, dealer Web site integration and reporting tools. DealerTrack also features integration with top dealer management systems for credit application processing and credit report access. Learn how your dealership can finance more deals, increase customer satisfaction, and boost profits by visiting DealerTrack.

eBay Motors #4783

eBay Motors is one of the world's largest online marketplace for all things automotive. Consistently ranked #1 by Nielsen//NetRatings, eBay Motors has nearly 10 million unique visitors every month. In fact, a car sells every minute! Thousands of dealers use eBay Motors to grow their business. Last year, over 300,000 used vehicles sold on eBay Motors, where a majority of all listings were contributed by both franchise and used car dealers. Why not consider eBay Motors as a profitable alternative to wholesaling your aged inventory. Sell more vehicles, more efficiently, for greater profits!

Experian Automotive #5735

Experian Automotive helps you drive profits with information that connects cars and customers. Experian's solution suites are powered by the deepest, most extensive databases available. Provide your customers with vehicle histories online or on the lot. Obtain a full history report instantly with AutoCheck Express&trade-, which automatically pulls your VIN from your DMS. Incorporate customer service and sales information, reduce advertising costs, and create full direct marketing campaigns with Experian's data-driven, web-based marketing tool--Auto4Customers&trade-. Don't miss their slew of vehicle history, loyalty, and prospect campaigns, market research and credit solutions on display at the Experian Automotive booth.

Kelley Blue Book #4321

According to Kelley Blue Book, they are not just about car values anymore. Kelley Blue Book offers winning solutions for your marketing, inventory management, and valuation needs. Their popular dealer advertising program allows dealers to exclusively advertise to local in-market buyers on kbb.com, one of the most frequently visited automotive web sites. Be the only dealer in your designated marketing area to advertise your dealership on Kbb.com. In addition, check out a demonstration of the new KarPower software now featuring Blue Book trade-in values, carfax reports, window stickers, and simplified inventory management. To find out if your territory is still available, stop by booth #4321.

Macmillans #5463

Macmillan's latest dealer offering is called Splashink&trade- The 24-hour Showroom Window Advertisement, providing a continuous reminder of your dealership's promotion. These dynamic eye-catching window banners are the result of a unique process of imprinting vibrant colors on to durable tyvek material. The colors remain brilliant and striking. Your advertising message can be customized to fit the available window space and your sales promotion theme. Advertising banners can be ordered by fax, telephone, or e-mail and, upon approval, are usually delivered within five days. Great way to increase floor traffic!

M-Tech #5560

Lost or misused dealer demo tags can create a management headache for any dealership. M-Tech has developed a proven, cost-effective solution called, The Securatag System for the perennial problem of controlling the use of dealer tags. M-Tech is also manufacturers and distributors of Tag Tower, No Marr magnets, bar and pro-tecto-ring. Products to simplify and improve use, management, and security of dealer demo plates. Stop by their booth to view the all new Securitag Models SS120 and SS180 on display for the first time.

NABD #3975

NABD is a special interest group organized for the betterment of the buy here pay here industry and was created to work with, not replace, other automotive industry organizations, to promote the interests of self-finance dealers nationwide. Membership is open to all buy here, pay here dealers including all franchise dealers, and those who serve the industry. The National Association for Buy Here, Pay Here Dealers also hosts an annual convention and other training for self-finance dealers nationwide. Interested in learning more about the self-finance industry, visit Kenneth Shilson, founder, and the NABD team.

Nealy Direct #5635

If you need traffic, Nealy Direct is your source for high impact, creative campaigns. In addition to some of the auto advertising industry's most innovative direct mail promotions, they offer turnkey advertising solutions that include newspaper inserts, print ads, and radio commercials. Check out booth #5635 to see how marketing should really be done!

ReckonUp #5537

ReckonUp is a leading provider of aggressive web-based client management systems. With 10 years of experience, ReckonUp offers dealers comprehensive follow up capabilities for every department, including sales, service, parts, and body shop. Experts at working with your primary dealer management system, ReckonUp also offers No Call List solutions. Do you want increased profits, increases in repeat clients, client referrals, and leasing renewals, as well as reduced excess inventory, advertising costs, and lost customers? Stop by ReckonUp's booth to learn more.

Result Technology Group #5629

Want 70% confirmed appointments on incoming calls? Want to increase your closing ratio by 30%? Result Technology Group, Inc. provides the industry's top business development process and training, sales process and training, and management process and training in your dealership, customized for you -- no cookie cutter stuff. They also provide great CRM Software with their training packages delivering some of the most complete, result-oriented array of training and consulting services in the industry. If you re looking for outstanding results, stop by and meet Darren Van Cleave and the RTG team.

Roadside Advertising #5633

Roadside Advertising has sent hundreds of teams of signs and sign walkers to dealerships across the nation to stake their claim on busy streets and street corners surrounding each dealership. The multi-day sales promotions involve posted signs (similar to political election signs), additional sign walkers carrying 8-foot tall Monster signs, as well as a host of matching banners, window and windshield graphics, balloons, pennants and other support POP materials. If you want to generate massive floor traffic, huge sales volume, and increased profits, off site sign advertising with Roadside advertising could be the answer.

Smart Automotive Group #5632

The Smart Automotive Group leads the automotive industry in staffed promotional events throughout the country. When their team of professionals hits your lot, turning your inventory is their number one goal. Their cutting edge marketing approach creates more ups, more inventory turn and, of course, more gross. Their proven formula for success will generate a higher gross profit per unit--averaging over $4000 per round. They are so confident they will guarantee results! Their new 5-day managed promotional events have been generating $350,000 gross profit. Sound interesting?

Who's Calling #3568

Who's Calling is the industry leader in call management solutions. Their real-time technology helps dealers track the effectiveness of advertising and marketing campaigns by capturing all available caller information, including available phone number, name, and address. Who's Calling even tracks callers who have call blocking, encountered busy signals, or hung up before a member of your sales team were able to respond. With the hype surrounding the Do Not Call registry, make sure your dealership is protected and in compliance by checking out Who's Calling's Call Safe&trade- solution. Learn how you can protect your dealership from possible privacy violations and ensure compliance by following the crowd to booth #3568.