CarFax, Honda Extend Decade-Long CPO Relationship
Centreville, VA (August 20, 2014) – American Honda Motor Co., Inc. has selected Carfax as a provider of vehicle history information for the Honda and Acura Certified Pre-Owned Vehicle programs. For the last 10 years, Carfax® Vehicle History Reports™ have been a key component in the Honda and Acura certification process. Eligible vehicles also must meet Honda and Acura’s stringent program guidelines to be certified.
“We’ve continued to build two highly successful Certified Pre-Owned Vehicle programs over the last decade with the help of Carfax,” said Brian Butts, Manager – Auto Remarketing at American Honda Motor Co. “Carfax Reports, along with Honda and Acura’s stringent certification procedures, help to ensure only the best Honda and Acura vehicles become certified.”
In 2013, Honda and Acura dealers sold over 246,000 and 41,000 Certified Pre-Owned Vehicles respectively. Wherever car buyers shop – including online at Carfax.com, Certified.Honda.com, Acura.com/CertifiedPreOwned.aspx and other popular shopping sites – they’ll still get free Carfax Reports from dealers who chose to run them for Certified Honda and Acura vehicles.
“What makes Certified Pre-Owned cars a great value are the program benefits,” said Steve Waersch, general manager at Pohanka Acura. “Our Certified Honda and Acura vehicles come with two things our customers want – a Carfax Report and a thorough inspection. In fact, we make sure our on-the-lot and online shoppers get a free Carfax Report for every single car in our inventory. It builds their confidence and makes them more likely to buy.”
Carfax, a unit of IHS Inc. (NYSE: IHS), is the vehicle history expert for used car buyers, sellers and the automotive industry. Carfax created the Vehicle History Report in 1986 and is trusted by 30,000 dealerships to help acquire, advertise, retail and service used cars using innovative services like Carfax Used Car Listings and myCarfax. Carfax is an essential part of 37 manufacturer Certified programs, is integrated into hundreds of acquisition and inventory management tools, and featured on thousands of automotive websites. Become a Carfax Advantage™ dealer and see how Carfax helps your dealership win at www.carfaxonline.com. Based in Englewood, Colorado, USA, IHS is the leading global source of information, insight and analytics in the automotive industry and other critical areas that shape today’s business landscape.
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