Get Real Leads from Facebook

Written by Alexi Venneri. Posted in Social Media

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Some view social media as just a brand awareness tool, but recently social media has proven to become a powerful lead generation medium. It’s time for dealers to have a comprehensive marketing strategy that includes ROI-focused digital advertising via social media Add a comment

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Things You Probably Don't Know About Google Analytics

Written by Joanna Hughes. Posted in Websites

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Many of today's businesses use Google Analytics to raise their online presence and enhance their comprehensive brands. While the dealership world comprises an abundance of data, the tricky part is aggregating all of the available information into meaningful conclusions. Consider these lesser known ways Google Analytics can help you understand your data and grow your business Add a comment

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SEO Secrets for Multi-Location Dealerships: Getting Found by Your Local Audience

Written by Lauren Sheridan. Posted in Search

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Do you have more than one car dealership, each in a different region or town? If so, you’ve probably wrestled with the predicament of optimizing each of your locations to compete at the local search level. And with the rising importance of local SEO for automotive dealerships, it’s crucial that your dealerships be visible to online search users in each location or region Add a comment

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Are Common Website Mistakes Hurting Your Business?

Written by Glenn Pasch. Posted in Websites

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Over the last week I have been asked to assess a few small to mid-size business websites and give them feedback on how to improve. One was for a small business handling insurance, one was an automotive dealer and, lastly, one was for a consulting firm. I have seen mistakes from all of these sites and came up with this short list of the most common Add a comment

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