iCRM First to Enable Auto Dealers to Find and Proactively Communicate with Customers on Facebook, Twitter, MySpace, LinkedIn via CRM
San Francisco, CA, July 19, 2010: izmocars (www.izmocars.com), the leading business solutions provider for the automotive industry, today became the first in the industry to fully integrate social networking into automotive CRM with a new release of its popular web-based iCRM system (http://www.izmocars.com/solutions/profit-maximizer.html). The company also announced that social networking is now integrated into its innovative lead management product, iLM.
According to a new report by Experian Simmons, two-thirds of Americans now visit web sites like Facebook, Twitter, and MySpace, with 43% visiting them more than once a day. Significantly for the retail industry, and automotive dealers in particular, 68% have become a fan or friend of a product, service, company, or group on a social networking site.*
izmocars’ advanced social networking integration identifies a customer’s social media footprint on sites such as Facebook, Linked-In, Twitter and MySpace and displays whether or not a customer is a member of a site. Additionally, car dealerships have the ability to identify which customers are influencers by running campaigns based on friend counts to each site and to use the feature to drive customers to their dealership social media sites.
“With social media sites becoming a major communication channel for consumers, and social networking’s impact on business growing rapidly, we felt we needed to take the lead in helping auto dealers integrate social networking into their customer relationship management,” said izmocars President Tej Soni. “With this new release of iCRM, we have seamlessly integrated social networking, as well as other new features, so that dealers can acquire, target and convert prospects, in all channels, all while improving their sales responsiveness and effectiveness.”
In addition to the social networking feature, the new release of iCRM (http://www.izmocars.com/solutions/icrm.html), which is available in the cloud, meaning instant implementation, also offers several new and enhanced features, including iDesk, iF&I, Improved Reporting UI, Improved Teletrak Telephone Integration, and an Advanced Service Department Scheduler, all designed to empower auto dealers to build and maintain profitable and lasting customer relationships and close sales swiftly and efficiently, saving time and money for the dealership.
iCRM Enhanced Features:
• iDesk Module
Includes Credit Applications, Direct Credit Bureaus to Experian, Equifax and TransUnion at competitive prices, Loan and Lease Calculations, ePencil, Credit Application Submission to Route One, CUDL, and Dealer Track, and F&I Menu Selling.
• iF&I upgrade
Includes full iDesk module as well as a complete F&I Contracting Module that allows dealerships to complete F&I transactions outside of the DMS. This module includes Bank Contracts, State Forms, Warranty Forms, and Product Forms. The iF&I upgrade also offers the option of using electronic signature capture pads that enable dealerships to be in full compliance of Red Flag Regulations.
• Upgraded Reporting UI
iCRM report menu now includes subcategories on iCRM report menu and report titles include mouse-over descriptions of every report. The new date ranges include Month to Date, Last Month, This Week, Last Week, and a user-defined Custom Date Range.
iCRM is certified by every OEM that requires certification for use in their dealerships.
For more information about the new social media networking integration, and iCRM’s other enhanced features, visit: www.izmocars.com
izmocars is the world leader in automotive imagery and interactive animation since 2002, and a leading provider of automotive business solutions including: Website and Online Marketing Solutions (http://www.izmocars.com/solutions/big-winner-web.html), Enterprise-level Automotive CRM, iConsult Sales Performance Coaching, iService Service Management Solution, and AddOnAuto In-Store Accessories Sales Solution.
Founded in 2002, izmocars services some of the most successful eDealers in the country. izmocars is based in San Francisco, with offices in Long Beach, CA, Chattanooga, TN, Philadelphia, PA, and Brussels in Europe.