Joe Verde To Speak At 2011 NADA Convention In S.F.


Orange County, CA. – Sept. 3, 2010 – Sales and management training expert Joe Verde begins his 26th year in the automotive business by speaking at the 2011 National Automobile Dealers Association (NADA) Convention & Expo in San Francisco, Calif., on best practice procedures that control and affect dealership growth.  
The 2011 NADA Conference & Exposition will be held Feb. 5-7 at San Francisco’s Moscone Center. Mr. Verde’s workshop, “2011 – It’s Time To Grow,” is designed to help dealers plan their growth by getting expenses in line and improving the structure of their current business model.
 “Over the last few years, I’ve talked with countless dealers who have gone from ‘surviving’ as a business, then little-by-little moved on to Phase II – the ‘recovery’ stage,” said Mr. Verde, President, Joe Verde Sales & Management Training, Inc. “Right now, it’s time for Phase III – it’s time to plan for growth as we approach the next two quarters during a changing market.”
Mr. Verde’s workshop will cover the critical issues that promote dealership growth such as understanding the difference between advertising and continuous growth in sales, increasing customer traffic and the importance of improving retention with today’s buyers.
Mr. Verde believes that dealers must lay the groundwork right now for their future growth. Based on his company’s years of industry experience – The Joe Verde Group has given 23 presentations at NADA since 1991 – it is certain that automotive retailers in San Francisco will take note. “To grow year after year, you need to drive more traffic to your store, deliver more units and increase customer retention,” Mr. Verde said. “And in my workshop, I’ll cover my best practices processes for achieving these outcomes.”
To learn about Joe Verde’s online sales training programs visit or call (800) 445-6217. For information about Joe Verde workshops and training products, visit the web at
About Joe Verde Sales & Management Training, Inc.®
Joe Verde Sales & Management Training, Inc., founded in 1985 with corporate offices in Southern California and Dallas, Texas, is consistently rated the number one automotive sales and management training company in North America with its focus on leadership, management and sales training for dealerships, dealer groups and manufacturers.
Joe Verde holds workshops across North America and pioneered Virtual Training with JVTN. Mr. Verde is the author of “A Dealer’s Guide To Recovery & Growth”, “How To Sell A Car And Close The Sale Today” and publishes two monthly newsletters; “For All Managers In Sales” and “Selling Cars Today”.




No comments!

There are no comments yet, but you can be first to comment this article.

Leave reply