Our marketing has been responsible for selling over two million cars and every two minutes a car is sold using our Gravitational Marketing® campaigns and strategies. We’ve tested the results of our Gravitational Marketing® formula with excruciating exactness. Here are a few more things we've discovered: Add a comment
This year’s NADA Convention & Expo offered an abundance of enlightening and informative seminars for guests to attend. However, we know you couldn’t get to them all, and not everyone was able to attend the convention. So if you missed “5 Ways to Engage the Next Generation of Owners,” we’ve got your back. Add a comment
Trying to get the name of your business, or you if you are your business, in front of the public is never easy. You’ve probably tried everything from the Yellow Pages to FaceBook and the more you try the more options you find. The trouble is it is very hard to see results, true results. Add a comment
“Big Data” was the big trend at NADA this year. Sounds impressive, doesn’t it, big data? Walking the convention’s exhibit aisles gave the impression that any dealership not tuned in to big data was in big trouble. Add a comment
Recently, I was rereading an article about how luxury brands are stepping up their customer service with new perks and staff training. What was interesting is that finally some brands were looking to emulate the same high-touch customer service philosophy as other industries. Businesses are recognizing that the experience of how you interact with the customer is now even more important than ever before. Add a comment