OnlineDrive Completes First Round of Funding, Grows Its Advisory Board
Business leaders Geoff Holmes and Bob Morgado join OnlineDrive’s Advisory Board
Houston, TX– August 22, 2012 – OnlineDrive, the automotive industry’s first inbound marketing platform, is pleased to announce the closing of its first round of funding and the additions of Geoff Holmes and Bob Morgado to its advisory board.
Mr. Holmes brings extensive expertise in the financial management and operation of technology-based companies, with executive-level experience ranging from emerging start-up companies to major corporate enterprises. He is the former chairman and CEO of Time Warner Interactive, where he was responsible for developing emerging technologies into successful new products and services for the commercial market.
Holmes joins the board of OnlineDrive in an advisory role and as a major stock holder in the company.
“I am very excited to be a part of this technology. Behavioral marketing and targeting, combined with web analytics, is just coming into its own and to be one of the first to introduce this technology to the automotive industry is a real thrill,” said Holmes.
Holmes is joined on the board by Bob Morgado. Morgado is Chairman of Maroley Media Group, a media and entertainment investment company and serves as an independent director of Activision Blizzard (ATVI), a 14 billion dollar enterprise and leading software game company. Prior to these endeavors Morgado served as Chief Executive Officer of the Warner Music Group, Inc. He also joins OnlineDrive in an advisory role and as a major stock holder in the company.
“This is a fantastic product and a great opportunity. I am happy to be a part of it,” said Morgado. “I am looking forward to the future of marketing for the automotive industry; it will be an exciting time with this type of technology now available.”
Larry Bruce, OnlineDrive’s President and CEO, added “I can’t be more thrilled to have Geoff and Bob with us on this latest venture; their experience, knowledge and contacts will be an invaluable asset to OnlineDrive. This will certainly be an exciting year for the company.”
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OnlineDrive is the first company to focus specifically on inbound marketing and the conversion of consumer auto leads. Founded by 30 year industry veteran Larry Bruce, the aim is to help dealerships not only build traffic, but also cultivate their own first party leads and turn them into showroom visits. In addition to ShowroomMagnet, OnlineDrive also owns MicrositesbyU, the auto industry’s only landing page management platform.