With the year wrapping up, now is the ideal time to evaluate whether or not your dealership met all of the goals you set at the beginning of the year. Are the sales and service teams that you started the year with still intact, or have they changed multiple times?
Cars have always been about men and how they reflect their personality. It’s been about the machismo, the bravado, and the horse power. I can’t remember a single advertisement presenting cars that can be something to be desired by women. Last month Nissan’s executive vice-president Andy Palmer told an industry