As any dealer can attest, car shopping has changed dramatically over the last decade. Shoppers spend hours (and days) guiding themselves through the vehicle-search process online, and many dealers feel they’ve lost their role in the shopping experience. Is it worth the effort, and is it even possible, to engage
Sales training expert and New York Times bestselling author Grant Cardone has announced his official endorsement of VinSolutions’ automotive CRM, publicly declaring Connect the automotive industry’s most effective CRM solution. Cardone has built a long career and an international reputation by helping salespeople across many industries find overlooked opportunities and
The Car Buying Revolution is Here. Now What? | Download Learn the 2 most important dealership goals to keep up the the way consumers are buying cars now in this White Paper by Autobytel. Download this White Paper for FREE by completing the form below, then click the “Download Now” button.
White Paper | The Mystery Lead Explained | Download Learn how to work a mystery lead smarter to avoid frustration and ultimately help you win the sale in this White Paper by Autobytel. Download this White Paper for FREE by completing the form below, then click the “Download Now” button.
While advances in autonomous vehicles, connected cars, and online car buying grab headlines daily, dealership-level automotive marketing is also set to undergo a tremendous shift in the next few years. The source of this disruption will be an ever-deeper ocean of data, tech-savvy buyers, and artificial intelligence—enabling real-time sophisticated engagement
Disruption. Just hearing the word makes some people wince, evoking as it does a surprise, interruption, or abrupt change of course. Most people prefer to have at least some idea of what to expect in the present and future. Disruptions in technology, processes, or ways of thinking that veer away
Studies show that nearly half of consumers would prefer to receive text messages from their dealership, and that number is growing. When customers are texting you, those texts may be going to the wrong place if you advertise separate “call” and “text” numbers. Most customers assume they can text you
Many dealers think of customers as just that: customers. Top-performing dealers take it a step further and think of their customers as something more: strategic partners. A dealership requires a wide network of partners to effectively conduct business. Parts suppliers, media outlets, payroll service providers, and many others are strategic
It’s the holidays, you just got a deal on a new smart TV, brought it home, and are ready to fire it up. Plug and play, right? Although it’s possible, it’s probably not the most typical-use case because most of us want an entire home entertainment experience. We have to