zAutos chooses DataOne Software as its Automotive Content Provider

DataOne will provide vehicle data and automotive content for zAutos’ suite of hosted sales and marketing tools
BEVERLY, Mass., Feb. 4, 2010 – DataOne Software, a division of Dominion Dealer Solutions, and a leading provider of automotive content and media, has been chosen by zAutos to support its suite of hosted online e-brochures and lead generating modules, which are integrated with common social media marketing hubs such as Facebook and MySpace.

“zAutos solutions utilize traditional lead generating modules and e-brochure campaign functionality.  They also incorporate social media marketing integration features to widen exposure, thus, bringing added benefit to their auto dealers, auto portals, OEM and OEM partner clients,” says Josh Pereira, business development manager for DataOne Software.  “DataOne Software provides vehicle data and consumer research information within zAutos solutions that helps engage consumers, increase the SEO value of search engine referenced content, as well as bring a much higher rate of return to clients and partners that utilize zAutos’ services.” 

DataOne’s full automotive data and rich media solutions are utilized across the automotive industry for dealership marketing solutions ranging from inventory management and Web site design to CRM and service center solutions to key portals and classified listing sites.
“With DataOne Software’s vast array of data offerings we took the opportunity to analyze the data needs of our products to determine the possibility of outsourcing our data collections department. After receiving a large sample set of data, our database engineers determined that DataOne could effectively provide zAutos with the high quality data that we require, and thus the ability to outsource our data collection and focus on our core client offerings. The data we use in our product offerings is required to be timely, flexible, highly detailed and accurate, and provide SEO value. To put it simply, DataOne Software provides zAutos what we need,” says David Vennes, founder of zAutos.  



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