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Three Digital Ways to Convert After-Hours Leads Into Sales
The worst thing you can do with any customer lead is let it sit, but handling off-hours leads doesn’t have to be complicated—automation is your best friend. Here are three ways to capture and convert leads that come in after-hours without having to staff the phone lines.
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Spotlight
Where the COVID-19 Outbreak Is Impacting Dealers’ Marketing Strategies
As the world continues to watch and see exactly how the COVID-19 outbreak unfolds, everyone involved in the automotive industry is also eyes wide open on the topic.…
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Your Customer Communication Survival Guide for COVID19
We are in a period of great uncertainty. Travel is restricted; here in a suburb of Seattle, Washington (where I am writing this) events over 50 people have…
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Explore
The ‘Why Behind’
I need an email address. What are the miles? Is the wife on the title to the trade-in? The insurance card is…
The New Customer Experience – Adjusted for Social Distancing and the Coronavirus
We are in unchartered and distressed waters, and we need to make adjustments now. The spread of the coronavirus (COVID-19) has caused…
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Should Your SEO Be Outsourced?
Automotive SEO is complex, period!! Yet, most dealers will make the mistake of trying to perform SEO themselves rather than hiring a…