Interview

I AM MARKETING | Carolina Pereira

The sixth episode of "I Am Marketing" (IAM) by Dealer Marketing Magazine (DMM) features Carolina Pereira, Marketing and Technology Director...

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Commentary

From Vendor to Partner: Insights from Behind the Desk

Written by John Vincent, Director of Business Development at Apex Automotive. Also known as the "Director of Everything +1," John is a multi-talented...

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Best Practices

How Can Birds See When They Are Flying And It’s Raining?

Am I the only one who thinks of these things? Seriously. Ever wonder? Well, I did. According to www.ornithology.com “birds have a third eyelid, a...

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Interview

I AM MARKETING | Laurie Kelley

The fifth episode of "I Am Marketing" (IAM) by Dealer Marketing Magazine (DMM) features Laurie Kelley, Vice President of Marketing and Retail...

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Best Practices

How First-Party Data Can Revolutionize Advertising Strategy and Budget

You are not imagining it. Your dealership’s marketing ad budget is not stretching as far as it did just last month. Ad costs have skyrocketed over...

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Interview

I AM MARKETING | Jordan Cox

The fourth episode of "I AM MARKETING" by Dealer Marketing Magazine features Jordan Cox, Head of Community at Automotive State of the Union (ASOTU)....

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Interview

I AM MARKETING | Alex Sanchez

The third episode of "I Am Marketing" (IAM) by Dealer Marketing Magazine (DMM) features Alex Sanchez, Marketing Director at Bean Automotive Group....

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Commentary

Marketing Alignment & What I Wish the Auto Industry Knew

Written by Dustin Schuler, Marketing Manager at Bud Clary Auto Group Dustin is a data-driven marketer who is focused on results-oriented leadership....

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Interview

I AM MARKETING | Noe Longoria

The second episode of "I Am Marketing" (IAM) by Dealer Marketing Magazine (DMM) features Noe Longoria, Director of Content at Cavender Auto Group....

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