InterviewJun 19th, 2023

People in Automotive: Allie Peters

Fixed Operations Director, Cavender Auto Group 

In this month's edition of People in Automotive, Laurie Halter meets with Allie Peters, Fixed Ops Director at the Cavender Auto Group.

Allie is open, ambitious, and people-centric. She started her career in the automotive industry after her cousin, who was doing an internship at a dealership, contacted her and told her, "you have to apply!" 

Starting as a Service Advisor, Allie knew she wanted to build her career within a team-driven environment.

Allie sold cars, was a Service Manager, opened a Fixed Ops BDC, and was a Service Director before joining the Cavender Auto Group as the Fixed Ops Director, a female-led service department. 

Watch the video to learn her real name, to hear about April Simmons' analogy involving groceries that Allie loved, and to hear which books continue to drive Allie's management and career strategy.

Laurie Halter owns Charisma! Communications, a boutique PR agency specializing in the automotive technology space. A super connector, establishing and managing relationships with top publications, Laurie and her team also create content to execute marketing and social media campaigns that deliver on-brand PR strategies for their automotive industry clients

View full profile
Curated, quality insights?
Content worth the click