articles tagged

auto advertising

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A Facebook Ad Secret to Find Your "Next Ready to Buy" Customer

If you have been managing ads for your dealership on Facebook, Google, or other sites, you have likely heard the term "in-market buyers." However,...

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5 Things Automotive Salespeople Can Do Today to Become More Comfortable Using Video

Their eyes widen, they start to sweat, and every orifice on their body puckers up like I just asked them to step into the ring with Mike Tyson, back...

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How Advertising That Sticks Out Draws Consumer Attention

As an auto dealer, you notice dealer advertising more than the average consumer. When you see an ad in the newspaper, online, on television, or hear...

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5 Steps to Digital Marketing Domination

Digital marketing is a relative infant in the world of automotive advertising. Getting the word out to customers about auto dealerships was so much...

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3 Great Reasons Why Auto Dealers Should Blog

Are you an auto dealer searching for ways to make your business better and stronger? Well if so, make sure you’re focusing on your content marketing....

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4 Signs it’s Time to Hire a PPC Professional

In the digital marketing space, the two largest advertisement avenues for businesses are SEO and PPC (Pay per Click). Very often however, businesses...

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How Dealerships Can Use PPC To Build Brand Awareness and Exposure

These days, more and more car buyers are heading online before making up their mind on where to buy their next car. As a dealership, building your...

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Five Google Adwords Reports Auto Dealers Must Know

Pay-Per-Click advertising (PPC) is one of the most measurable forms of advertising available to automotive dealers today. With PPC in a few short...

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The Truth About Online Advertising

Online advertising has developed a definite limp in some people’s eyes. The Google Classifieds approach is definitely not everybody’s favorite...

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