Mobile use has become an intrinsic component of our consumer behavior—whether we notice it or not. For auto dealers, becoming mobile-friendly is a priority. Putting mobile at the center of a dealership’s marketing strategy is particularly pertinent in 2016 because more than 85% percent of adults ages 18 to 24 own a smartphone. To stand apart from local competition, … [Read more...] about Don’t Be the Last Mobile-Friendly Dealership on Your Block
Dealer Marketing Magazine