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Gladys Kong

Keep Up With Cross-Shopping Customers by Using Mobile Location Data

October 23, 2017 by Gladys Kong

It’s no secret that auto buyers shop around. In fact, they’re savvier than ever. They come to the dealership armed with research they conducted online or with their phones and tablets. They rattle off comparison data about torque and cargo space (even if they can’t tell you what torque actually does), and they’ve got numbers on lease deals from your competitors down the … [Read more...] about Keep Up With Cross-Shopping Customers by Using Mobile Location Data

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