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Kurt Olnhausen

How to Leverage Data to Create More Service Department Opportunity

January 26, 2018 by Kurt Olnhausen

service department marketing

You worked hard to build your relationships with customers—you know their cars inside and out. Naturally, they’ll come to you when they need service and repairs, right? Well, according to a recent study by Cox Automotive, you may be losing more customers to independent repair shops than you think. In fact, the study shows franchised dealers are getting fewer than one-third … [Read more...] about How to Leverage Data to Create More Service Department Opportunity

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