Scott Toland

The world consumes media, entertainment, information, news, and advertising messages very differently than just a few years ago. Our changing...

So, what does dealership inventory management have to do with advertising? A lot. This is one of the most common triggers for huge amounts of...

If a picture is worth a thousand words, then a video is worth a million. That is, of course, if your content is relevant to your target audience....

Dealerships collectively write up more than 315 million repair orders annually — nearly 10 times the transactions of new and used vehicle sales...

Many dealers are caught up in deciding whether to spend more of their advertising budgets on digital, and reduce their traditional media efforts....