When I started working in the automotive industry 26 years ago, I expected that cars would change and evolve significantly in the future. Like others in the industry, I did not anticipate the car-buying experience would change so drastically during the same time period. Gone are the days of a predictable, linear car-buying process where customers follow a natural path … [Read more...] about Mobile Technology: Meet Customers on Their Terms
How to Switch Your DMS Provider: Plan, Set, and Execute
Make no mistake, changing your DMS provider—the “heartbeat” of your dealership that touches every level and point of your operations—is no easy task. Of any dealership change, switching a dealership’s DMS provider is perhaps the most difficult. An entire organization must be trained on how to use this new technology, data transference can be an extremely trying process, … [Read more...] about How to Switch Your DMS Provider: Plan, Set, and Execute
Why You Need to Keep Your DMS Up to Date With Changing Consumer Habits
Summary: Dealerships can adapt to thrive within an environment of constant change by implementing a modular DMS. It’s no secret that technology is spurring many shifts in consumer buying behavior, and by extension, radically changing the nature of dealership sales. For example, car shoppers are no longer willing to spend hours in the dealerships finding a model, test … [Read more...] about Why You Need to Keep Your DMS Up to Date With Changing Consumer Habits