Management
Who's really in Control? The Psychology of Letting AI Help Run Your Dealership
You are sitting at your desk in the late afternoon staring at an automated recommendation that feels completely wrong. Your latest AI-based platform...
Who's really in Control? The Psychology of Letting AI Help Run Your Dealership
You are sitting at your desk in the late afternoon staring at an automated recommendation that feels completely wrong. Your latest AI-based platform...
When Both Sides Are Right: The Weight of Unfinished Things
Leadership isn't always about making difficult decisions. Sometimes it's about deciding which important thing deserves your attention first. Have you...
The 'Vendor' Trap: Why Automotive Dealers Deserve Strategic Partners
I hear it all the time in conversations surrounding automotive dealers and the companies they engage to help run their businesses. On podcasts, in...
Where AI is Getting it Wrong for Car Dealerships
Every evolution comes with its own challenges. Why would AI adoption be any different? While the potential of AI is undeniably exciting, many...
I AM MARKETING | Alex Sanchez
The third episode of "I Am Marketing" (IAM) by Dealer Marketing Magazine (DMM) features Alex Sanchez, Marketing Director at Bean Automotive Group....
Navigating Tier 3 Marketing: Insights from Industry Leaders
Ed Steenman runs a full-service boutique digital advertising agency that creates highly successful digital and traditional marketing campaigns for...
The Road to Sustainable Growth: How Auto Dealerships Can Create a More Positive Customer Experience
By Tiger Okeley, Executive Board Member, Oak Motors, A Buy Here Pay Here Used Car Dealership The image of car buyers negotiating with salespeople for...
People Matter: How to Retain Dealership Talent
In the fast-paced world of automotive retail, where transactions and numbers are the heartbeat, it’s easy to lose sight of the most valuable...
Culture of Curiosity: The Key to Effective Technology Change Management
Technology continues to rapidly advance the customer experience. Apps, AI, and even robots are deployed in businesses with the intention to...
The Case for Happiness: How Employee Engagement will Improve your Dealership's Bottom Line
In an industry obsessed with customer experience (CX), it is easy to get lost in the excitement of high-tech solutions or zoom in on internal...