Over the past few months, I have had what seems to be a recurring conversation with a variety of people in my circle of influence. Today, while prepping some deals that were coming in later in the evening, I sat down with one of my best salespeople at this dealership, Joe Cleland – and he was the inspiration for the title of the article you’re about to read. If you were … [Read more...] about Make Your Paycheck Great Again: The Squirrel Doesn’t Get All Its Nuts from One Tree
Fixed Ops
How Dealers Today Leveraged Fixed Ops and Digital Advertising for Quicker Recovery
During the COVID-19 lockdowns, numerous automotive dealerships radically cut back their general ad expenses to maintain as much of their bottom line as possible. Furthermore, in April, the annual pace of sales dropped steeply to 8.47 million, a dramatic drop from the 17.05 million level it was pacing earlier in January. Nonetheless, dealers have seen significant recoveries … [Read more...] about How Dealers Today Leveraged Fixed Ops and Digital Advertising for Quicker Recovery
Cupcakes and Etch in the Finance Department
Sometimes even the best pros in this business will get a deal thrown at them that they know is an uphill battle from jump street because of how it was worked. The appearance of any opportunity is gone. This is where a true F&I pro will push pause and think before reacting compared to the know it all rookie who huffs and puffs about a "cash deal." The deal has to be done … [Read more...] about Cupcakes and Etch in the Finance Department
The Importance of Diversifying Your Revenue Streams at Your Dealership
Recently, major shifts in the automotive industry have all been traced back to the COVID pandemic. While we could talk all day about the numbers and what it means for dealerships now, what we should be talking about is what dealers can learn from this entire dilemma. While we’ve experienced multiple recessions, we have never experienced a pandemic in the automotive … [Read more...] about The Importance of Diversifying Your Revenue Streams at Your Dealership
Why You Shouldn’t Let Hiring & Coaching Take a Backseat To Your Business Operations
The COVID-19 pandemic has had an economic impact on almost every industry, including automotive. But adaptable car dealers have embraced their new selling environment—scheduling virtual appointments, making pickups/drop-offs for service appointments standard practice, and investing in digital retailing. Though business has gone on, many dealerships have had to do so while … [Read more...] about Why You Shouldn’t Let Hiring & Coaching Take a Backseat To Your Business Operations