Technology
The Keys We're Handed: AI, Customer Data, and Trust in Automotive Retail
Tim Hayden, Founder and CEO of BrainTrust Partners, examines how dealerships can use AI and customer data while respecting privacy, managing access...
The Twelve Technology Layers You Didn’t Know You Needed to Make Your AI Strategy Work
Ilana Shabtay, VP of Marketing at Fullpath, sets out her twelve-layer framework for dealership AI and the questions to ask about what a vendor...
Got Agent?
As AI agents take on more of the vehicle-buying process, who controls the information they give customers? Jim Lawrence examines what dealerships...
You Have the Data. What’s the Strategy?
There is a gap between establishing a CDP and actually building a real customer data strategy. For years, the automotive industry has invested...
When the Enemy Is Already Inside the Dealership: Insider Threats You Can’t Ignore
By Richard Foster - Retired UK Cop, Ransomware Negotiator & Cybercrime Specialist from Brainstorm Security Ltd. Have you noticed that when there is a...
The 2026 Dealership Cyber Crisis: 3 Attacks and How to Reduce Risk
The automotive retail sector is facing a growing wave of sophisticated cyberattacks. From massive data aggregator breaches to weaponized artificial...
How Marketing Teams Are Becoming Unexpected Stakeholders in Dealership Data Compliance
When dealership marketing teams design an online experience, the goal is usually conversion: fewer clicks, faster forms and a smoother path from a...
Who's really in Control? The Psychology of Letting AI Help Run Your Dealership
You are sitting at your desk in the late afternoon staring at an automated recommendation that feels completely wrong. Your latest AI-based platform...
The Invisible Risk Inside Your Dealership's AI Boom
There is a moment happening inside dealerships right now that nobody is talking about publicly. A GM, a fixed ops manager, or an F&I director sits...
Fraud Always Follows Incentives: AI Just Brought a Map
This article is part of a special cybersecurity feature brought to you by DMM, in partnership with Opia, and written by Sara Lomax. I’ve spent almost...
How 1 Click Can Change Your Life
Clicking a link is a decision. Sometimes it feels small, automatic, harmless. But decisions—especially quick ones—can shape the course of your life...
You're Pointing AI in the Wrong Direction
There's a gold rush happening in automotive retail right now, and almost everyone is running toward the wrong mountain. Walk any industry trade show...