"Trust is like a mirror, you can fix it if it's broken, but you can still see the crack in that mother #&* @'s reflection."~ Lady Gaga Positive relations with employees start with trust. If you break the trust, you have a long journey ahead. You may be in one of four scenarios: You have trust with your staff and want to ensure you maintain it.You had trust with the … [Read more...] about Trust, Your Employees, and Lady Gaga
Recruitment & Training
Dealers: Are You in the Clubhouse?
If anyone missed high school cliques, you could thank Clubhouse for bringing that feeling back. Yes, the newest social media app is consuming our industry with exclusive invites to the platform where you can connect with others in audio-only chat “rooms” (what the app refers to for different discussion topics). Clubhouse is essentially an unfiltered, live podcast that’s … [Read more...] about Dealers: Are You in the Clubhouse?
NEW PODCAST EPISODE: Let’s Chat It Up
In this Episode of Mostly Automotive Marketing with Matt Wilson, we chat with Drew Delaware, CMO at Gubagoo. Does it benefit your dealership to jump in on chats? It does – a LOT. Learn why and how. Drew and Matt also chat about the importance of conversational commerce, the sales funnel, Mostly Automotive Marketing with Matt Wilson is a bi-weekly-ish podcast all about … [Read more...] about NEW PODCAST EPISODE: Let’s Chat It Up
NEW PODCAST EPISODE: Experimarketing – The “Quantum5” Leap
On this episode of Experimarketing, Colin and Matt connect with David O'Brien, President and CEO of Quantum5, a state-of-the-art training company that adds gamification into the training process! Quantum5 is a social advocacy community aimed at transforming the traditional 7-touchpoint car buying process into an effective, relationship-driven 2-part experience that builds … [Read more...] about NEW PODCAST EPISODE: Experimarketing – The “Quantum5” Leap
NEW PODCAST EPISODE: Leader of the Pack
In this Episode of Mostly Automotive Marketing with Matt Wilson, we discuss leadership. Matt is joined by Laurie Halter, Owner at Charisma!, host of Carearing Podcast and Expert Panel Member at Dealer Marketing Magazine. Laurie and Matt discuss ways to ramp up leadership in 2021. As you move into this next year, ask yourself where you can plug in your passion to generate the … [Read more...] about NEW PODCAST EPISODE: Leader of the Pack