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SEO

Get More Traffic to Your GMB Pages with User-Generated Content

April 12, 2021 by Brent Albrecht

get more traffic

If your goal is to grow the number of searches and referrals you see from your Google My Business pages, step one should be to see what to expect as a baseline. Friendemic conducted research recently, examining hundreds of auto dealer GMB pages of various sizes. Following is what a dealer sees from their Google My Business page in an average week, based on data from … [Read more...] about Get More Traffic to Your GMB Pages with User-Generated Content

NEW PODCAST EPISODE: Experimarketing – From Bla to Blog

March 19, 2021 by Colin Carrasquillo

On this episode of Experimarketing, Matt and Colin connect with Terry Lancaster, Dealer Marketing panel member, sales trainer, speaker, and #1 selling author, about the most overlooked tool that a dealer can use to benefit operations, it's blog! Learn the secrets on how to unlock the true power of your dealership's blog! Being there on that high traffic street corner is half … [Read more...] about NEW PODCAST EPISODE: Experimarketing – From Bla to Blog

Why Your Dealership Needs To Actually Use Your Blog

March 3, 2021 by Terry Lancaster

car sales lead

If you want to keep a secret, secret…If you'd rather not air your dirty laundry in public...If you don't want anyone ever to find out what you did that one time in college…Here's the best place to hide that information from the world….Page two of Google search results. Searchers are 10x more likely to click on the first result than on the 7th-10 listed website, according to … [Read more...] about Why Your Dealership Needs To Actually Use Your Blog

The Importance of Reviews in Your Google AdWords Strategy

December 28, 2020 by Brent Albrecht

SEO Adwords

In our last article, Online Reviews: The Golden Key to a Solid SEO Strategy, we dove into how reviews can impact your Google SEO investment to increase your appearance in consumer searches. Reviews will also impact the ROI of your Google Adwords campaigns, and so it’s important to understand how reviews come into play for advertisers before you commit to a substantial … [Read more...] about The Importance of Reviews in Your Google AdWords Strategy

Online Reviews: The Golden Key to a Solid SEO Strategy

December 17, 2020 by Brent Albrecht

We seem to finally be getting to a point where I estimate a significant majority of dealers track and care about their review scores. However, the motive for actively managing reviews focuses on a couple of different objectives. One is to comply with OEM standards or excellence programs. For example, both General Motors and FCA require that dealers enroll in a Reputation … [Read more...] about Online Reviews: The Golden Key to a Solid SEO Strategy

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