Ibrahim DMM Expert

Ibrahim Mesbah

CEO & Co-founder
RevolutionParts

DMM Expert Ibrahim Mesbah

Ibrahim Mesbah is the Co-Founder and CEO of RevolutionParts, which helps automotive dealerships and dealer groups sell OE parts online using highly-specialized eCommerce solutions.

Before founding RevolutionParts in 2014, Ibrahim worked in software development for PayPal.

Now Ibrahim is responsible for bringing easy-to-use products to life, designing web applications that scale, building and running high-performing teams, and managing large-scale software products for the automotive industry. 

Ibrahim is on a mission to disrupt and innovate the automotive space by creating the most active parts network in North America and helping parts buyers and sellers connect. The RevolutionParts platform has powered over $3 billion in parts and accessories sales to date.

Articles by Ibrahim

A Unified Auto Parts Industry: A Call for Innovation

It’s no secret that the automotive parts industry is experiencing a massive shift driven by new technologies, changing customer needs, regulations, and new business models. In the current state, dealers operate independently under their brand...

Parts Shipping: Increase Customer Satisfaction and Loyalty

Maintaining a great customer experience is every dealership’s top priority, whether they are in-store or online customers. Customer satisfaction in the Parts Department builds trust for the brand and encourages customers to return for future...

Driving Talent to the Parts Department with eCommerce

Over the past year, attracting and retaining talent has been a challenge for many industries, especially for automotive. No one understands this more than the nation’s parts departments, where the expertise and skills of employees are...

Harnessing the Power of the Parts Department in the New EV Era

As the automotive industry races towards an increasingly electric future, dealerships face the challenge of adapting to the rise of electric vehicles (EVs). Over the past few years, EV sales have grown exponentially and are expected to grow at...

Upcoming Recession? Embrace This Overlooked Profit Center!

There has been growing speculation about the possibility of another recession, and experts seem to agree that they aren’t entirely sure if a recession is imminent. Historically, major economic downturns have led to challenging times for many...

Establishing Connections Through the Parts Department

Creating connections with customers is vital for any business to thrive, whether you are trying to acquire new customers or sell to existing ones. By selling parts online, the dealership can connect to a wider customer base that expands across...

eCommerce Has Permanently Disrupted the Way New Car Dealers Sell OEM Parts

Over the past two decades, retail has drastically changed with the rise in eCommerce. Compared to other sectors, the automotive industry has been slower to expand into online sales. Even slower has been the adoption of eCommerce strategies in...

Mobile Shopping is Impacting Online Parts Sales

For millions of people, shopping online has become the preferred method, especially over the past two years since the start of the pandemic. However, just because things have begun to look more normal doesn’t mean people are giving up their...

Supply Chain Issues and Inventory Challenges For Franchised New Car Dealers

The automotive industry has experienced a variety of challenges since the beginning of the pandemic, and with ongoing supply chain issues impacting inventory, OEMs and dealers are encountering new obstacles at every level.  The current supply...

Parts eCommerce Fuels Revenue Growth in 2021

Despite the intense economic challenges and supply issues that occurred during 2020 and 2021, dealers selling parts online with an effective eCommerce strategy continued to see an increase in parts sales. RevolutionParts measured the success of...

What Dealers Want From Their OEM Programs

Automotive manufacturers create programs for their dealers to improve operations, drive up sales, and increase customer loyalty. But how successful are these programs in actually driving results for the dealers? RevolutionParts conducted a...

The Power of Return Parts Buyers

You probably know the age-old business adage that it’s cheaper to sell to an existing customer than it is to acquire a new one. In fact, it’s about 5x more expensive to acquire a new customer than it is to sell to an existing customer. It’s...

Auto Parts & Accessories eCommerce: Amazon and eBay

It's no surprise to anyone, let alone anyone working in or around a dealership, that the automobile industry is a powerhouse — generating almost a trillion dollars each year in the United States. At about 3.5% of the U.S. GDP, there's no...

What You Should Pay Attention to When Selling Parts Online

Online parts and accessories eCommerce is a great source of revenue for many dealers. By moving their parts departments online, dealerships have the opportunity to tap into a market set to hit $20 billion by the end of this year. However, a...

The Importance of Diversifying Your Revenue Streams at Your Dealership

Recently, major shifts in the automotive industry have all been traced back to the COVID pandemic. While we could talk all day about the numbers and what it means for dealerships now, what we should be talking about is what dealers can learn...