“No, but I play a doctor on television”…Would you let him operate on you? Probably not, yet we still see, time and time again, people holding “internet marketing manager, director, and/or guru” titles in dealerships who have absolutely no right being at the helm of the internet sales department ship. He or she interviewed well for the job, threw around the right buzz words, and was convincing enough to get an offer letter. He or she talked a good talk, but once on the job they struggle to walk the walk.
Latest posts by dealerma
- Language Tricks to Close the Sale - January 29, 2014
- Latest Contact At Once! Mobile App Release: Text & Chat on the Go with Full Business Control - January 23, 2014
- Dealer Video Marketing Profile—Bob Kirek - January 7, 2014