In this Episode of Mostly Automotive Marketing with Matt Wilson we chat about one of Matt’s favorite topics – reputation. What’s more important that your stores reputation? The answer is most likely, nothing!
In a car dealership today, having a strategic process to address customer reviews is an absolute necessity.
Is your reputation strategy solid and ready for 2021?
In this episode Matt and Melanie Borden, Vice President of Marketing at Celebrity Motor Cars and Contributor to Dealer Marketing Magazine, discuss the importance, how dealers should treat the process and the relationship between OEM surveys and reputation management.
Read the article that inspired this episode.
Matt is also the host of ‘Mostly Automotive Marketing with Matt Wilson’ a podcast all about automotive marketing. Mostly. You can listen on any podcast platform and follow Matt on social media for the latest episodes and info.
Latest posts by Matt Wilson
- NEW PODCAST EPISODE: Don’t Stop (Thinking about Tomorrow) - January 15, 2021
- NEW PODCAST EPISODE: Better Safe Than Sorry - January 11, 2021
- NEW PODCAST EPISODE: Doing Business with Dealers in 2020 and Beyond - December 31, 2020