Why You Should Let Someone Else Buy Your Media
In this Episode of Mostly Automotive Marketing with Matt Wilson we chat with Maria Corsaro from Zoom1 Media & Advertising all about media buying. Many dealers buy their radio and TV directly from the stations – but are you getting the most for your money when you do that? Probably not.
Matt Wilson
A Podcast all about Automotive Marketing. Mostly.
Matt is the Account Director at SilverBack Advertising a full-service marketing agency with a focus in the automotive vertical. Previously Matt was the Marketing Director for a group of Nissan stores in the Northeast and spent 15 years in the radio industry, first in Promotions and Marketing, and then as an on-air host and program director. Matt is also the host of ‘Mostly Automotive Marketing with Matt Wilson’.
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