Auto Dealer Podcasts

Dealer Marketing
Dealer Marketing Podcast Logo
Dealer Marketing Magazine is a leading online trade publication that speaks to a large online audience. Our focus is on editorial content that educates and enlightens auto dealers using how-to and thought leadership articles. Although we may carry some news or industry information that relates to our goal of teaching, we are not a news publication.
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Experimarketing Podcast Logo
Experimarketing is a podcast where we innovate, create and appreciate forward-thinking ways for marketers to generate new opportunities for business! We speak with industry thought-leaders to provide you, our listener, with actionable insight that you can make your own!

Make It Sticky

On this episode of Experimarketing, Colin and Matt connect with Karla Guleserian, Director of Marketing at Velocity Automotive Solutions, to discuss automotive websites, search results pages (SRPS), vehicle details pages (VDPS), and the idea of making them "sticky." Listen to learn why it's so important to ensure that you're providing potential dealership customers with all of the information they will need on both a dealership's SRPs and VDPs. This could be a controversial topic because many automotive vendor partners think/proclaim the most important part of a dealership's website are the VDPs, but are they? 
Karla Guleserian

featuring

Karla Guleserian

Online, Offline & Everything In Between

On this episode of Experimarketing, Matt and Colin connect with Greg Ross, Connected Car Practice Manager at motormindz, to discuss how dealers can leverage connected car technology to enhance the customer experience and ultimately, positively impact their dealership's bottom line. Dealers need to unite and become more vocal asking for connected car data so they can change the automotive space for the better! 
Greg Ross

featuring

Greg Ross

Untapped Audience

The dynamic duo is back and this time, they're talking to Adam Dennis , Founder & Principal of SurgeMetrix, about tapping an untapped audience! Marketers and advertisers alike, does your dealership or business have a strategy in place to attract and properly handle the Hispanic customer. Listen and learn!
Adam Dennis

featuring

Adam Dennis

We Have Problems...

On this episode of Experimarketing, Colin and Matt are joined by Ilana Shabtay , Director of Marketing for AutoLeadStar and Co-Host of the InsideAuto Podcast, about the pain points in the automotive space when it comes to advertising! Watch to learn about the pain points and how to combat them!
Ilana Shabtay

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Ilana Shabtay

Going Loco for Local

On this episode of Experimarketing, Matt and Colin connect with Dane Saville, Co-Founder and Brand Manager of Reunion Marketing, as well as the host of the KPI Cafe podcast, to discuss local campaigns on Google! Dealers are going loco for local advertising and you should be going loco for it too!
Dane Saville

featuring

Dane Saville