Recently, major shifts in the automotive industry have all been traced back to the COVID pandemic. While we could talk all day about the numbers and what it means for dealerships now, what we should be talking about is what dealers can learn from this entire dilemma. While we’ve experienced multiple recessions, we have never experienced a pandemic in the automotive … [Read more...] about The Importance of Diversifying Your Revenue Streams at Your Dealership
Automotive Industry Report
Newly Released Research Reveals An Emergence of New Automotive Markets
It’s Time to Act Fast. As a company that lives and breathes data, we turn to the numbers in times of uncertainty. When we need answers, we rely on data, not gut, to guide us for the smartest decisions. It allows us to gain full transparency into what’s working, and what's not, and in turn, act fast. In a world that has completely shifted to an online buying process, … [Read more...] about Newly Released Research Reveals An Emergence of New Automotive Markets
A Roundup of Google’s Latest Best Practices for Your Dealership
Simply put, in times of crisis, we look to the experts. We turn to the voices that will provide us with actionable support to help us navigate through uncharted waters. We want to make smart business decisions during this time so we can thrive in a post COVID-19 world. In response to the pandemic’s impact, Google has compiled a variety of best practices for … [Read more...] about A Roundup of Google’s Latest Best Practices for Your Dealership
Where the COVID-19 Outbreak Is Impacting Dealers’ Marketing Strategies
As the world continues to watch and see exactly how the COVID-19 outbreak unfolds, everyone involved in the automotive industry is also eyes wide open on the topic. The outbreak has had a sweeping and profound impact in a short amount of time, and it has been a striking blow to what was a magnificent run of sales dating back to the recession of 2010. How Bad Will Things … [Read more...] about Where the COVID-19 Outbreak Is Impacting Dealers’ Marketing Strategies
Making More Money with the Right Inventory Metrics
vAuto founder Dale Pollak recently told a group of dealers: “We’re not in the car business, we’re in the business of making money.” And he’s right. One of the biggest influencers on new car dealers’ profitability in 2019 has been the health of their new vehicle inventory. In the latest Haig report, it was highlighted that franchise dealer expenses are growing faster … [Read more...] about Making More Money with the Right Inventory Metrics