A dealership owes its existence to retaining as many of its existing customers as it can and replacing those who defect with new customers. That is plain to anyone who has ever spent any time around the car business … or pretty much any business for that matter. Keeping the customers satisfied is a business goal so transcendent that it has been memorialized in song. Yet keeping … [Read more...] about Behavior Prediction Tech Can Improve Stores’ Marketing ROI
automotiveMastermind
automotiveMastermind Appoints Chief Commercial Officer
New York — August 8, 2018 — The automotive dealership industry’s leading provider of predictive analytics and marketing automation solutions, automotiveMastermind, announces the appointment of Andrew Rains as Chief Commercial Officer (CCO). He brings more than 20 years’ experience in sales and marketing leadership roles with Fortune 500 companies, startups and mid-size … [Read more...] about automotiveMastermind Appoints Chief Commercial Officer