Do you ever wish you had a key to unlock some of the great mysteries of the world? Is there a believable explanation for the five-ton statues that dot the remote Easter Island in the middle of the Pacific Ocean? Does intelligent life exist elsewhere? Why do some people get cancer, but others live well past 100? While those mysteries are still in play, dealers do have the … [Read more...] about 3 Steps to Achieve Profitability in 2018
While your OEMs move their off-lease inventory to you to be retailed as certified pre-owned (CPO) models, be sure your F&I office is prepared to optimize the opportunity. When CPO buyers understand what differentiates these vehicles from new models, you’ll be presented with robust opportunities to sell them F&I aftermarket products, particularly ones that help them … [Read more...] about How to Get Your Share of the CPO Jackpot
The popularity of certified pre-owned (CPO) vehicles is at an all-time high, with 2014 marking the fourth consecutive year of sales growth. And the best news? Consumers are willing to pay a higher premium for the peace of mind CPO delivers. AutoTrader.com estimates that buyers will pay as much as $2,000 more per vehicle, or about 14%, based on the average used car sale price … [Read more...] about Double Your Used Car Profits With Late-Model CPO Inventory
The combination of consumer demand, increasing off-lease supply, and record-setting lease penetration is creating what could be sustainable momentum for the certified pre-owned (CPO) market. To provide context, consider the following market dynamics: Lease originations exceeded 3.5 million in 2014, Manheim reports—their highest level since 2000. CPO sales increased … [Read more...] about Preempt Lease-End Competition for Your CPO Inventory
The purchase of a new vehicle is typically one of the most expensive transactions a consumer will undertake and, in today’s economy, buyers are looking for a way to save a few bucks. As a result, sales of new vehicles have taken a significant hit, while demand for used cars has strengthened. What many consumers don’t know is that a certified pre-owned (CPO) vehicle can offer … [Read more...] about Certified Pre-Owned Sales Are Taking Off—Are You Ready to Compete?