Conversica, the leader in conversational artificial intelligence (AI) for business and the only provider of AI-driven lead engagement software for dealerships, is proud to announce the winners of its first-annual Lead Provider Awards, honoring excellence among the nation’s top automotive lead providers. Ten outstanding companies have been honored in seven categories: … [Read more...] about Lead Provider Awards 2018 Winners
The question of what is the true cost of a lead can be answered by different people in many different ways, but here we’re going to use the Conversica answer. We like to look at the lead cost as what we refer to of as an effective lead rate. There are a few factors that go in an effective lead rate: the number of leads, the engagement rate, and the per-lead … [Read more...] about What Is the True Price of a Lead?
Ben Brigham, founder of Conversica, brought the power of artificial intelligence (AI) into the world of automotive retail. He is a true industry trailblazer. Following his graduation from the University of Washington in 2007, Brigham founded AutoFerret.com (later Conversica). There, Brigham and his team harnessed the potential of AI for generating and following up on leads … [Read more...] about Interview: Ben Brigham, Father of Automotive Retail AI
Lead providers are an essential part of most auto dealerships’ sales success. These companies provide sales leads of consumers in the market to purchase a vehicle from a dealership. One of the services provided by Conversica is using artificial intelligence (AI) in the form of warm conversations to help auto salespeople process those leads. Conversica engages leads, keeps … [Read more...] about Conversica Announces the Lead Provider Awards for 2018
Another National Automobile Dealers Association (NADA) Convention & Expo has come and gone. The big show—this time NADA’s epic centennial celebration in New Orleans—passed, as always, like a blur. Unlike the previous show in the Big Easy in 2014, the weather cooperated this year for NADA100, which gave attendees no excuse to skip daytime convention attendance or the … [Read more...] about The Hottest Vendors of NADA100 in New Orleans