One of my favorite calls receive are from former customers or friends who know I am in the car business. They call asking me how they should buy their next vehicle. I no longer work at the dealership, but it is so much fun for me to help my family, friends, and former customers to purchase a vehicle as an independent third-party voice. Recently, a friend of mind … [Read more...] about Dealerships, do you even CPO? A Simple & Beneficial Approach
While the flow of off-lease vehicles continues pouring certified pre-owned (CPO)–quality cars, SUVs, and trucks onto dealers’ lots, which depresses used car prices and competes against their new-car models, a prudent used car manager sharpens his pencil—his reconditioning pencil. Used car sales will continue upward throughout this year, riding on the wave of off-lease … [Read more...] about 5 Benefits of Expedited Reconditioning
Do you ever wish you had a key to unlock some of the great mysteries of the world? Is there a believable explanation for the five-ton statues that dot the remote Easter Island in the middle of the Pacific Ocean? Does intelligent life exist elsewhere? Why do some people get cancer, but others live well past 100? While those mysteries are still in play, dealers do have the … [Read more...] about 3 Steps to Achieve Profitability in 2018
A recent report from Edmunds.com highlighted that certified pre-owned (CPO) sales are at an all-time high, accounting for nearly 21% of total used car sales at franchised dealerships. CPO retail prices are also at near-record levels as the average one-year-old CPO model sold for almost $30,000, up 5.7% from last year, according to the same report. This expanding segment … [Read more...] about How to Meet Certified Pre-Owned Market Demand
It’s a fact: Consumers who want the economy of “pre-owned” and the assurance of a vehicle with a warranty can have it all by choosing Certified Pre-Owned (CPO), and they’re happy to pay more for what they perceive to be a better value. As such, CPO represents a unique “win-win” opportunity for dealers and their customers. Since the OEMs only provide CPO programs on their own … [Read more...] about OEM and OMM Certified—What If You Could Certify ALL of Your Late-Model Pre-Owned Vehicles?