The automotive industry’s shift into digital retailing is no longer a possibility, but a reality. With the accessibility of information and commerce tools on any device, car buyers have already started to expect an experience closer to that of shopping on Amazon, Apple, or even Walmart. In fact, a recent Cox study showed that 83% of car buyers want to do all or some of the … [Read more...] about A Salesperson’s POV on Digital Retailing
CRM
3 Ways to Cut Your Dealership’s Marketing Cost Per Car Sold
NADA reported in 2017 that the average dealership spends 55.4% of its budget across digital marketing channels. This increase reflects the industry’s understanding of the consumer’s shift to the internet for the purpose of car shopping. Despite allocating dollars to digital platforms, the marketing cost per car sold has remained nearly the same: $762 for luxury vehicles and … [Read more...] about 3 Ways to Cut Your Dealership’s Marketing Cost Per Car Sold
AutoRaptor Introduces Automatic Appointment Reminders to Enhance Automotive CRM Software
Providence, RI — September 25, 2018 — AutoRaptor recently rolled out Appointment Automation that allows dealerships to automatically send out customized appointment confirmations, reminders, and missed and cancelled follow up messages by text and email. The automatic appointment reminders are part of a suite of automated tools available in the CRM. “AutoRaptor provides … [Read more...] about AutoRaptor Introduces Automatic Appointment Reminders to Enhance Automotive CRM Software
Curaytor Announces Platform Expansion to Modernize Small Business Digital Marketing and Replace Customer Relationship Management Systems
Orlando — September 10, 2018 (GLOBE NEWSWIRE) — Curaytor, a full-service digital marketing company that helps small businesses grow, today announces the expansion of its platform with new technology and tools: Convert and CAB (Create, Advertise, Blast). Small business owners no longer need to rely on outdated customer relationship management systems (CRMs) or other third-party … [Read more...] about Curaytor Announces Platform Expansion to Modernize Small Business Digital Marketing and Replace Customer Relationship Management Systems
Auto/Mate Integrates DMS with ProMax, Helping Dealers to Streamline Lead Generation and Sales Process
Albany, NY — August 27, 2018 — Auto/Mate Dealership Systems has integrated its dealership management system (DMS) with ProMax, a leading supplier of retail automotive CRM/ILM, desking, credit and compliance software. Dealers using both Auto/Mate and ProMax solutions will benefit from the enhanced sales, lead, marketing and productivity management tools available through … [Read more...] about Auto/Mate Integrates DMS with ProMax, Helping Dealers to Streamline Lead Generation and Sales Process