2020 was a year wrought with upheaval and change. In the automotive industry, all that we knew about dealership traffic patterns and buying patterns no longer hold true. With regard to internet lead process and management, there are almost as many “insights” and opinions as to how things should change as there are people offering said insights and recommendations. Before you … [Read more...] about Is RELEVANCE a part of your dealership’s internet lead management (ILM) process?
Duplicate leads. Just hearing these words make many dealers wince. Why? Well, the mindset is that duplicate leads can cause confusion among your salespeople. Different information is scattered across multiple consumer profiles, and you don’t know who’s been catered to and who hasn’t. In your mind—and in the minds of many other dealers—it’s a pain. But despite that … [Read more...] about Why Duplicate Leads Are a Problem Worth Having
PHILADELPHIA, Dec. 9, 2014 /PRNewswire/ -- LeadiD, the company bringing trust and transparency to customer acquisition intelligence, today launched an enhanced solution to monitor and audit leads in real time, while ensuring compliance with evolving consumer privacy regulations such as the Federal Communications Commission's (FCC's) Telephone Consumer Protection Act (TCPA). … [Read more...] about New Solution Helps Marketers Prevent Costly Violations of Consumer Privacy
Remember the good old days when consumers would see a car they like on television, or in a magazine, or in the newspaper? If they wanted to find out more about that car, they had to visit a dealership to get all the info like features and price. Now when something triggers their interest in a vehicle, they research on the internet, or visit a dealer’s website to find out … [Read more...] about AVA Brings Back the Leads Your Salesperson Thought Were Lost Forever