With emerging markets on the rise and a complete shift in consumer behavior, dealers are forced to get even more competitive (who knew this was possible) and win market share in the digital space. Think about it. In the past five months, COVID-19 has completely reshaped the way consumers think about living their lives. Single car suburban families are now … [Read more...] about Emerging Incentives Will Drive Demand. Here’s How Your Dealership Can Capitalize
NADA
Create a More Diverse Workforce to Achieve Greater Success
It is no secret that the automotive industry has historically been dominated by the male gender. The NADA Work Force Study of 2015 stated that women make up 47% of the US Labor Force. However, only 23.6% of those women are employed in the automotive industry. Of that 23.6%, only 8% were in key leadership roles, and the other 91% held positions in either administrative or … [Read more...] about Create a More Diverse Workforce to Achieve Greater Success
Making More Money with the Right Inventory Metrics
vAuto founder Dale Pollak recently told a group of dealers: “We’re not in the car business, we’re in the business of making money.” And he’s right. One of the biggest influencers on new car dealers’ profitability in 2019 has been the health of their new vehicle inventory. In the latest Haig report, it was highlighted that franchise dealer expenses are growing faster … [Read more...] about Making More Money with the Right Inventory Metrics
New Automotive Service Industry Study Reveals Entry Points to Multibillion-Dollar Opportunity
Redwood City, CA — September 5, 2018 — Amid the flattening automotive retail market, dealerships are turning to fixed operations to future-proof their businesses. Surveying 3,550 consumers and 404 franchise dealership employees, Cox Automotive Inc. conducted the 2018 Service Industry Study to explore the current state of the service market and help dealerships understand and … [Read more...] about New Automotive Service Industry Study Reveals Entry Points to Multibillion-Dollar Opportunity
NADA Show 2019 Announces Keynote Speakers
Tysons, VA — July 20, 2018 — The keynote speaker sessions are among the numerous attractions of NADA Show 2019, which returns to the newly-renovated Moscone Center in San Francisco from January 24-27. The 2019 speaker lineup includes: Friday, January 25: Wes Lutz, 2018 NADA chairman and Kat Cole, FOCUS Brands’ chief operating officer and president, North America; … [Read more...] about NADA Show 2019 Announces Keynote Speakers