In this age of intense competition, dealers need to get back to the basics of responding better to leads to increase sales—and as of now, there’s a lot of room for improvement. Digital Air Strike recently conducted a Mystery Shop Study of more than 1,500 dealerships to gauge their response habits on leads from their website and social networks, and the results were less than … [Read more...] about Top 8 Ways for Dealerships to Convert More Leads Into Sales
All good business owners know that in order to be successful, they have to make their customers happy. They need to provide value in everything. Customers need to feel comfortable. This is especially crucial for dealerships, because many people still believe the negative stereotype that dealers only want to force them into spending money. This is a misconception, of … [Read more...] about 7 Ways to Boost Engagement With Prospective Buyers
Everyone knows that digital spend is a significant part of a dealer’s marketing budget, yet the majority of dealers aren’t able to accurately analyze the effectiveness of their digital marketing campaigns. This is because the reporting they have access to only delivers part of the picture. Depending on the source, the information can be skewed to show results that aren’t … [Read more...] about Do Your Web Reports Tell You Where Customers Are Coming From?
Case Study | Download Looking for a way to increase the amount of online leads converting into sales? Don't miss this "Online Lead Management Case Study", which shows exactly how Boch Automotive Dealerships found their solution, resulting in a drastic improvement in conversions. Download the case study for free by completing the form … [Read more...] about Online Lead Management Case Study