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3 Easy Tips to Rev Up Your Personal LinkedIn Strategy

January 21, 2021 by Melanie Borden

marketing-strategy-tips

If we have been connected for some time on LinkedIn, you will have observed a big change in my posting activities. I've been a LinkedIn member since 2014. In December 2019, I asked myself what I could do more of to help serve others while bringing value to myself and the company I work for. Since I work in marketing, I decided to focus on marketing, and to "do as I say," which … [Read more...] about 3 Easy Tips to Rev Up Your Personal LinkedIn Strategy

5 Lessons From the InsideAuto Podcast as We Enter 2021

January 5, 2021 by Ilana Shabtay

automotive new ideas

The InsideAuto Podcast hosts top GMs, Thought Leaders, Entrepreneurs, and Marketers in and out of the automotive industry.  Launched in the middle of the pandemic, it covers everything from productive quarantine hobbies to effective marketing as we encounter the dynamic market.  Below is a roundup of the best tips and tricks from top automotive professionals that … [Read more...] about 5 Lessons From the InsideAuto Podcast as We Enter 2021

Supercharge Your Dealership’s 2021 Marketing Strategy With Press Releases

December 15, 2020 by Melanie Borden

But why

It is hard to believe that we are in the month of December already! The end of year wrap up and the planning for 2021 marketing and advertising is underway.  If you are just starting to follow my content, I am the Vice President of Marketing for Celebrity Motor Cars. Celebrity Motor Cars is a luxury auto group in the greater New York City market that consists of the … [Read more...] about Supercharge Your Dealership’s 2021 Marketing Strategy With Press Releases

They Called it Facebook for a Reason

June 11, 2020 by Terry Lancaster

A phone rings in the middle of the night, startling a grumpy middle-aged college dean back into consciousness. The computer servers at Harvard are crashing. A sophomore student named Mark Zuckerberg has hacked together a little program called Facemash that allows students campus-wide to vote on which undergraduate's pictures are hotter. Harvard's limited computing … [Read more...] about They Called it Facebook for a Reason

Brand Building Tips for Dealerships During COVID-19

June 9, 2020 by Ashley Karr

While we can’t be 100% certain how strong it will be, the demand for vehicles—whether it’s due to an expiring lease, delayed upgrade, or repair issue that was put on the backburner—will return. When coronavirus restrictions start to lift and the economy begins to hum again, you want to be the dealer that shoppers turn to. Even though it may feel like activity has come to an … [Read more...] about Brand Building Tips for Dealerships During COVID-19

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  • NEW PODCAST EPISODE: The Importance of Company Culture
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