Contrary to popular belief, our industry did not crash and burn during the depths of the pandemic recession. As an industry, we found new ways to bring touchless delivery to customers, we introduced white glove services to customers across the board, we took our stores to digital overnight. As a result of our great industry's ingenuity, we are now experiencing a … [Read more...] about Your Plan B in the Middle of a Rising Tide
Imagine seeing advertising for a circus coming to town: the big top tent, elephants, dancing horses, trapeze artists, lion tamers, and the ringmaster. You can’t wait to take your family. When the big day arrives, you pack them up, and drive to the location of the circus. But when you get there, there’s no tent, no elephants, no dancing horses, no trapeze artists, and no … [Read more...] about Is Your Dealership Customer Experience Living Up to Your Hype?