Social Media

How to Be the Picasso of Social Selling
"Inspiration exists, but it has to find you working." – Pablo Picasso Lately, I’ve been thinking about how closely selling resembles art. In fact,...

Sustainable Social Selling Strategies to Avoid Burnout: Part Two
Mastering social selling isn’t just about posting content—it’s about building meaningful relationships and leveraging the right platforms for...

Sustainable Social Selling Strategies to Avoid Burnout: Part One
The constant demand to create content, engage with followers, and grow your social media presence often feels overwhelming. Over the past several...

Essential Social Media Policies to Keep Dealers Out of Hot Water
Throughout my career in dealership management, I have focused on implementing effective systems, processes, and policies to streamline operations and...

10 Skills Every Dealership Marketer Needs in 2025
The list of skills that every dealership marketer needs to succeed continues to grow and evolve. It's true now and will continue to be true...

The Manager’s Guide to Tools, Tactics, and Social Selling Success (PART 2)
In part one of this two-part series for sales managers on embracing social selling and overcoming the obstacles with a sales team, I discussed some...

Embracing Social Selling as a Sales Manager: Overcoming Challenges and Unlocking Potential (PART 1)
Hey, you know that thing your kids are always staring at? Social media? Well, what if I told you it could actually help you sell more cars? I know, I...