AI & The Future of Dealerships
MaximTrak Announces FLITE ENGAGE, the Online Retail Platform that Supports and Streamlines the Consumer Vehicle-Buying Experience
Wayne, PA — March 22, 2018 — MaximTrak Technologies, the automotive industry’s premier finance and insurance (F&I) platform provider, announced...
How to Be the Automotive Sales Version of Sherlock Holmes
If you’re looking for famous fictional characters who’ve changed culture, you can’t do much better than Sherlock Holmes. Sir Arthur Conan Doyle’s...
eLEND Solutions Builds Out Sales Team With Auto Lending Sales Leaders
Foothill Ranch, CA — March 7, 2018 — eLEND Solutions™, specialists in online and in-store finance and "deal-making" solutions for auto dealers, today...
A Look Back at Automotive Retail in 2017 Reveals the Path Forward for 2018
When we look back at 2017, the best word to capture the year in automotive retail is fascinating. Between the drop in the record-setting 2016 sales...
How to Eliminate Your Customers' Biggest Trade-in Objection
Every salesperson can attest to how difficult it can be to overcome the trade-in objection. More often than not, the customer’s vehicle isn’t worth...
All-New Autotrader Brings More Trust and Speed to Online Car Shopping and Buying
Atlanta — January 29, 2018 — Autotrader, which became the first nationwide online car shopping site more than 20 years ago, will undergo a dramatic...
Black Book Unveils History-Adjusted Vehicle Value for Auto Professionals
Lawrenceville, GA — January 9, 2018 — Black Book, a division of Hearst Business Media that provides industry-leading used vehicle valuation and...
Jumpstart Automotive Media Path to Purchase Insights: How the Recent LA Auto Show Illustrates the New Way Shows Cater to Car Shoppers
San Francisco — December 20, 2017 — Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, released new data...
December Q&A: Inventory Management Is a Question of Balance
Dealership inventory management has long been an imprecise science that combines precedent, data, and dealers’ intuition. And that’s before all the...
How E-Contracting Accelerates the Buying Experience
Blame it on the internet. Retail stores are closing at record levels, so dealerships are obliged to maintain a strong web presence if they want to...
Pricing: No One Wins a Race to the Bottom
If the extent of your future marketing plan and strategy is to see how much money you can lose advertising both new and pre-owned vehicles below your...
September Q&A: Mobile Marketing Provides a Constant Customer Connection
With smartphones and other mobile devices, we’ve reached the point where when we see someone who isn’t going through life constantly connected, we...