Management
I AM MARKETING | Alex Sanchez
The third episode of "I Am Marketing" (IAM) by Dealer Marketing Magazine (DMM) features Alex Sanchez, Marketing Director at Bean Automotive Group....
Navigating Tier 3 Marketing: Insights from Industry Leaders
Ed Steenman runs a full-service boutique digital advertising agency that creates highly successful digital and traditional marketing campaigns for...
The Road to Sustainable Growth: How Auto Dealerships Can Create a More Positive Customer Experience
By Tiger Okeley, Executive Board Member, Oak Motors, A Buy Here Pay Here Used Car Dealership The image of car buyers negotiating with salespeople for...
People Matter: How to Retain Dealership Talent
In the fast-paced world of automotive retail, where transactions and numbers are the heartbeat, it’s easy to lose sight of the most valuable...
Culture of Curiosity: The Key to Effective Technology Change Management
Technology continues to rapidly advance the customer experience. Apps, AI, and even robots are deployed in businesses with the intention to...
The Case for Happiness: How Employee Engagement will Improve your Dealership's Bottom Line
In an industry obsessed with customer experience (CX), it is easy to get lost in the excitement of high-tech solutions or zoom in on internal...
The Case for Happiness: How Employee Engagement will Improve your Dealership's Bottom Line
In an industry obsessed with customer experience (CX), it is easy to get lost in the excitement of high-tech solutions or zoom in on internal...
Meet Steven Adragna, President of Global Auto Staffing
Half Moon Bay, a small coastal town south of San Francisco is where it all began. With a population of around 8000, Steven Adragna spent his time...
