Leadership & People
I AM MARKETING | Alex Sanchez
The third episode of "I Am Marketing" (IAM) by Dealer Marketing Magazine (DMM) features Alex Sanchez, Marketing Director at Bean Automotive Group....
Compliance in Motion: Lessons from Seismic Activity to Shampoo Bottles
There's a natural order to the universe. For example, we don't float off the earth because of gravity. There will always be the story of the birds...
Navigating Tier 3 Marketing: Insights from Industry Leaders
Ed Steenman runs a full-service boutique digital advertising agency that creates highly successful digital and traditional marketing campaigns for...
The Road to Sustainable Growth: How Auto Dealerships Can Create a More Positive Customer Experience
By Tiger Okeley, Executive Board Member, Oak Motors, A Buy Here Pay Here Used Car Dealership The image of car buyers negotiating with salespeople for...
Compliance as a Cultural Force
Do you stop at stop signs on private property? I don’t think you can get a ticket if you don’t…and no one is looking. So, do you stop? There...
Wire Fraud and Bad Pawn: A Dark Tale
Do you store your Tupperware lids actually sealed “on” the base container or are you one of “those people” who throw the lid in a pile somewhere near...
The Dealership Litigation Hold: Unpacked
These Are A Few Of My Unfavorite Things. (Sing with me here…) “Gossip and taxes and unpleasant divorces, Pulling of wisdom teeth, with...
People Matter: How to Retain Dealership Talent
In the fast-paced world of automotive retail, where transactions and numbers are the heartbeat, it’s easy to lose sight of the most valuable...
Culture of Curiosity: The Key to Effective Technology Change Management
Technology continues to rapidly advance the customer experience. Apps, AI, and even robots are deployed in businesses with the intention to...
The Case for Happiness: How Employee Engagement will Improve your Dealership's Bottom Line
In an industry obsessed with customer experience (CX), it is easy to get lost in the excitement of high-tech solutions or zoom in on internal...
