Industry News
Why Dealers Should Care About Real-Time Marketing
Real-time marketing solutions are finally gaining traction in the automotive space — and that’s great news for your dealership. Real-time marketing...
Build a Lifetime of Customers With Warranty Programs
I’ve been asked to explain why lifetime warranty programs are so important to an auto dealership. We’ve already talked about how this type of program...
Are You Ready to Give Consumers the Online Financing They Want?
As automotive lenders and retailers, we stand at the edge of deep and transformative change. Skeptical? Don’t be.Consider, instead, the evidence of...
Trust the Process: Improve Your CRM Processes for Long-Term Success
In the sports world, the phrase trust the process has become popular among fans of organizations that make unusual (sometimes even questionable)...
To Stay Ahead of Today’s Smart Buyers, You Need to Be Smarter
Today’s customers are smart . . . possibly the smartest they’ve ever been. They live in smart homes, wear smart watches, and use smartphones. Their...
5 Techniques to Fine-Tune Your Dealership CRM
Ask a handful of people in various roles at a typical dealership what customer relationship management (CRM) means to them, and you’ll get a variety...
RMS Automotive Uses Artificial Intelligence to Reshape the Portfolio Management Business
Atlanta — May 17, 2018 — There’s a lot of buzz these days about artificial intelligence (AI) and machine learning, usually coming from Silicon...
Spireon Named IoT Vehicle Telematics Company of the Year 2018 by Compass Intelligence
Irvine, CA — May 17, 2018 — Spireon, the vehicle intelligence company, was named IoT Vehicle Telematics Company of the Year in the 2018 Compass...
Build Your Personal Brand to Define and Enhance Your Professional Reputation
If you work for a living, your personal brand is essential. Whether you’re in line for a promotion or you want to look for a new job, expand your...
Women in Automotive Appoints 10 to Special Executive Counsel
Orlando, FL — May 16, 2018 — Women in Automotive (WIA), the well-respected collection of industry leaders focused on empowering and developing women...
How to Avoid the 4 Common Dealership Mistakes When Running SEM Campaigns
For a carefully considered purchase like a vehicle, the internet is a dream come true. All of the information that a shopper could want is out there:...
Dealertrack "Elevates" DMS Education with 2018 Controller Conference, DMS 360
Salt Lake City — May 14, 2018 — Dealertrack DMS, a Cox Automotive brand, will host ELEVATE, its second annual Controller Conference in Park City,...