Technology
The AI Revolution in Automotive Retailing
In an era where artificial intelligence is reshaping industries across the board, the automotive retail sector stands on the cusp of a transformative...
Master 10 Social Media Marketing Areas: Top AI Prompts for Beginners
Artificial Intelligence (AI) has taken center stage. It's not just a buzzword but a fundamental shift in how dealerships can engage with their...
The Amazonification of the Dealership Parts Department
This article is brought to you through the DMM Podcast Partnership with The Multi-Point Inspection Podcast sponsored by InteliChek, the industry...
The Dealership Data Era (Episode Two)
In a world accustomed to quick fixes and fleeting insights, we're embracing the art of experimentation: conversational content. Unscripted,...
The Dealership Data Era (Episode One)
The following has been produced with the help of AI to assist you in navigating the conversation between Adam Dennis, Atul Patel and Steve Schmith....
Are your Vendors also your Partners?
Are you tired of paying for software that nobody uses? Dealerships are loaded with technology that is underutilized. Some of this is due to the...
Use it or Lose it: The Vital Role of Activated Data in Closing Sales
There’s a lot of talk about data in automotive these days, and rightfully so. We are living in an age where data is literally the factor that...
Culture of Curiosity: The Key to Effective Technology Change Management
Technology continues to rapidly advance the customer experience. Apps, AI, and even robots are deployed in businesses with the intention to...
Is Your Dealership Ready to Market the Latest Technologies On Display at CES 2024?
Even though sales have slowed a bit recently, electric vehicles (EVs) continue to be poised for growth in the coming years. There were a handful of...
H.I. > A.I. - Human Interaction is GREATER than Artificial Intelligence
Yes, a title to get attention. We all have heard so much about how much Artificial intelligence is now being leveraged in almost every industry,...
5 Signs Your Parts Department Needs Help
The efficiency of a parts department is critical for overall business success. To achieve this, there’s a need for a transformation that can lead to...
The Critical Role of Audience Suppression in Effective Dealership Marketing
We talk a lot about how sending the right message at the right time to the right shopper is key in creating hyper-personalized shopping experiences...