Technology
How Marketing Teams Are Becoming Unexpected Stakeholders in Dealership Data Compliance
When dealership marketing teams design an online experience, the goal is usually conversion: fewer clicks, faster forms and a smoother path from a...
Who's really in Control? The Psychology of Letting AI Help Run Your Dealership
You are sitting at your desk in the late afternoon staring at an automated recommendation that feels completely wrong. Your latest AI-based platform...
The Invisible Risk Inside Your Dealership's AI Boom
There is a moment happening inside dealerships right now that nobody is talking about publicly. A GM, a fixed ops manager, or an F&I director sits...
Fraud Always Follows Incentives: AI Just Brought a Map
This article is part of a special cybersecurity feature brought to you by DMM, in partnership with Opia, and written by Sara Lomax. I’ve spent almost...
How 1 Click Can Change Your Life
Clicking a link is a decision. Sometimes it feels small, automatic, harmless. But decisions—especially quick ones—can shape the course of your life...
You're Pointing AI in the Wrong Direction
There's a gold rush happening in automotive retail right now, and almost everyone is running toward the wrong mountain. Walk any industry trade show...
How Quality, Quantity, and Rising Costs Will Shape Dealer Performance in 2026
By Tiger Okeley, Executive Board Member at Oak Motors The last five years have been a wild ride for car dealers. I’ve seen it firsthand in my work...
The Smartest First Move Dealers Can Make with AI
The question came up in a quiet moment during an NCM 20 Group meeting recently. Not during a presentation or a vendor pitch, but in one of those side...
From Zero to AI: How Dealers Can Start Using Artificial Intelligence Today
Walk into most dealerships and ask about AI, and you’ll hear the same thing: “That’s just another vendor fad. We tried it and it didn’t work. I don’t...
Lessons From the AI Frontlines in a BHPH Dealership
By Tiger Okeley, Executive Board Member, Oak Motors / Indiana Finance Company The artificial intelligence (AI) wave has crashed over all of us in the...
The GM’s AI Assistant: Turning Daily Chaos Into Clean Profit
Running a store today is a grind. Your morning starts with too many problems: a salesperson quit, ad spend feels like a black hole, trades are...
The Hidden Gains of Using AI in Fixed Ops
I’ve been in and around service departments for over three decades. First as a technician, an advisor, a manager, and now as someone who helps...
