Technology

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Seven Business Questions You Can Answer With Call Tracking Insights

It’s inescapable — we live in a world that is driven by data. Many GMs, sales managers, and their teams are tasked with compiling masses of data to...

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Is Your Dealership Ready for the Real-Time Shopper?

It’s not 2008 anymore. Consumer expectations, communication preferences, and shopping behaviors have all changed due to mass public adoption of...

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Q & A with Test Drive Generator

Dealer Marketing Magazine publisher, Brett Stevenson interviewed Test Drive Generator CEO, Bryan Dawson, to talk about his company’s innovative new...

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AVA Artificial Intelligence Software Is Altering the Auto Industry

The hundreds of auto dealers who have signed up for AVA lead follow-up technology are reporting great improvement and increases in sales due to AVA....

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